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Department of Marketing, Faculty of Economics and Business Administration, Babes-Bolyai University, Cluj-Napoca

Dates:
October 30-31, 2009
Description:
2nd International Conference "Marketing - from information to decision"
Location:
Cluj-Napoca, Romania
Subject:
The conference welcomes original and innovative papers concerning several essential marketing topics like: - Marketing Research and Research Methodology - Consumer Behavior - Marketing Strategy - Product and Brand Management - Innovation and New Product Development - Pricing Issues - Marketing Communications, Advertising, Sales Promotion - Sales Management and Personal Selling - Retail Marketing - Channel Management and Logistics - Business-to-Business Marketing - International and Cross-Cultural Marketing - Marketing in Emerging and Transition Economies - Relationship Marketing - Services Marketing - Tourism Marketing - Marketing of Public and Non-Profit Organizations - Social Responsibility, Ethics and Consumer Protection [gem?_?? den Informationen des Anbieters - according to site editor's information]
Notes:
JEL Code:
M
Sponsor:
URL:
http://www.econ.ubbcluj.ro/mid/2009/

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