RFE: Conference Listings
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- University Business School, Panjab University
|Dates:||December 22-23, 2009|
|Description:||International Conference on Management and Valuation of Intangibles|
|Location:||Chandigarh, University Business School, Panjab University, India|
|Subject:||The value derived for a business organization from intangible assets has considerably increased in the knowledge-based economy of the 21st century. The wide gap in the market-value and book-value of equity shares of most of the firms is a testimony to the fact that the traditional balance sheet fails to portray the true picture of the assets that generate revenue for an enterprise. The intangible assets like brand value, intellectual property rights etc have become the prime reason for the difference in value of such firms. The motivation of this conference has arisen from the increasing importance of such intangibles in the success of a modern business enterprise. [gem╠_╠┘ den Informationen des Anbieters - according to site editor's information]|