RFE: Conference Listings
This service is a joint project of RFE and EconBiz.
European Institute for Advanced Studies Management EIASM;Bocconi University, Italy
- April 02-03, 2009
- 5TH WORKSHOP ON INTERPRETIVE CONSUMER RESEARCH
- Milan, Bocconi University, Italy
- The aim of this workshop is to provide a forum for researchers interested in all aspects of interpretive consumer research to discuss the ongoing cross-paradigm movements, analyse current developments and review the possibilities for integration and differentiation of theoretical assumptions and identification of the limitations of the approaches. We invite papers addressing the following themes: ?? Methods and practices in interpretive consumer research and interpretive marketing research ?? Critical reviews of theory and practice ?? Retrospects and prospects in interpretive consumer research ?? Regional approaches (Baltic, Celtic, Latin, Nordic, etc.) are welcome. [gem?_?? den Informationen des Anbieters - according to site editor's information]
- JEL Code: